Advertising and sponsorship opportunities are available on Travelago, the world's most comprehensive website for leisure and business travel planning. With thousands of streaming videos available for easy viewing, Travelago provides excellent targeted opportunities for sensory-rich media advertising.
Travelago Features include:
High-quality streaming video clips of over 850 global destinations
High-quality streaming video of individual hotels, restaurants, attractions and golf courses
Complete US City hotel, restaurant, and attraction directories
Current weather summaries and booking capabilities
Latest travel News, Tips, Advisories and Hot Spots
Calendar of Events for Cities
Community travel Chat Rooms and Forums
Support for the most popular video players: RealPlayer and Windows Media Player using all practical connections: 56k-dialup, ISDN and Cable/T1
Our "Edge of the Internet" hosting network delivers streaming video quickly and efficiently.
"Edge of the Internet" streaming video hosting network delivers videos quickly and efficiently to viewers
The Online Travel Category Advantage
81% of leisure travelers and 50% of business travelers seek destination reference information online (The Newspaper Association of America)
PhoCusWright found that 80% of travelers used travel web sites to conduct research
There are now 52.2 million people who use the Internet to plan travel (Travel Industry Association of America)
According to eMarketer, Travel is the number one online consumer category, and they note, "Travel is a highly information-intensive category and the Internet is well suited for researching fares, schedules, tour packages, hotel accommodations and destinations."
The Streaming Video Advantage
According to the Travel Industry Association, streaming media attract 29% more viewers, hold them 35% longer, and consumers are 26% more likely to purchase.
According to PhoCusWright, "55% of people said they would access a Web Site for travel information and reservations if it included "video clips of places you might visit," and 26% said they'd be "much more" interested."
According to Arbitron NewMedia/Northstar Interactive, Webcasts (Streaming Video) trigger significant interaction: almost 60% click through for advertising information while tuned to streaming media programming
Travelago Benefits
Efficiently reach a highly targeted, high demographic group
Influence buyers as they make travel plans and decisions
Ability to target by destination (city, state, county) and category of interest (airline, hotel, restaurants, et al)
